Introduction

As increasing aspects of business go digital, managing data has never been more crucial. According to Forbes, only one in four businesses has a "well-defined data management structure." If you’re looking to improve how you store, manage, and analyze your business data, it’s time to look at intelligent data integration tools.

Fivetran is an ETL tool. ETL stands for "extract, transform, load". ETL works in the following way:

  • It extracts data from multiple servers
  • It transforms the data into a processable format
  • It loads all data to the desired endpoint

Data pipelines typically connect multiple data sources to your desired destination, which may be a data warehouse such as Snowflake or Amazon Redshift.

But businesses have multiple options for data integration tools. That’s why we’ve compiled a list of Fivetran competitors and alternatives to help you make an informed choice.

Table of Contents

  1. Xplenty
  2. Stitch
  3. Talend
  4. Alteryx
  5. Matillion
  6. Hevo Data
  7. Workato
  8. SnapLogic
  9. Adverity
  10. AWS Database Migration Service
  11. Your Best Option

1. Xplenty

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Xplenty is a no-code ETL tool that successfully bridges the learning gap between absolute beginners and experienced data analysts. This Software as a Service (SaaS) features a simple drag-and-drop interface, but it still allows for the creation of effective and specific data pipelines. Data integration links your data warehouse with Salesforce, HubSpot, Amazon Web Services (AWS), and at least a hundred more services.

Pros 

  • Xplenty includes a range of connectors for other SaaS cloud services
  • There are various options for automation to make data extraction even more efficient

Cons

  • Because errors are rare, sometimes it's tricky to determine what an error log is trying to communicate. Thankfully, Xplenty provides email, chat, and phone support to guide data managers through these pitfalls.

Pricing Structure

Xplenty charges per month, per connector, making budgeting simple with no unexpected price hikes for surges in processing resource or volume of data.

Who Should Use Xplenty

As a cloud-native platform, there’s no installation required for Xplenty, meaning anyone from sole traders to large businesses can use this service. Experienced coders have the option to edit pipelines and connectors manually but by far the biggest advantage is that Xplenty allows businesses to focus on data integration and analysis without hiring a coding expert.

2. Stitch

Stitch is owned by Talend (see below) and previously offered an open-source platform for ELT data integration. In December 2020, all users of the free plan had to upgrade to a paid option, but it’s still a very popular data integration tool.

Pros 

  • Simple integration with a range of data sources
  • Cost-effective

Cons

  • User interface is not always intuitive

Pricing Structure

The basic tier is $100 per month.

3. Talend

Talend is a low-code data management tool with capabilities including ETL, ELT, ESB, iPaaS, and functionality as an API gateway tool. Although it’s powerful, this lack of focus makes it complicated. Talend describes ELT as having “better performance” but because ELT transforms data after loading it into your data warehouse, it’s using your resources, rather than its own power.

Pros 

  • Good knowledge base and tutorials
  • An “all-around” solution

Cons

  • Real-time support lacking
  • Fewer data integrations than some data tools

Pricing Structure

Talend’s pricing is complicated and businesses must contact Talend for a quote.

4. Alteryx

Alteryx is another low-code ETL solution, but one that you install on a hosted server or onsite. As well as ETL, Alteryx provides a range of analytics.

Pros 

  • Extensive data analytics means businesses may not need to invest in further business intelligence tools
  • Ideal for experienced data analysts

Cons

  • Very few SaaS connectors limiting the data that Alteryx can extract
  • No real-time support

Pricing Structure

Alteryx charges per user which can increase costs. A basic plan currently charges around $5195 a year.

5. Matillion

Integrate Your Data Today!

Try Xplenty free for 14 days. No credit card required.

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Matillion is an ELT tool, meaning the transformation is done after loading, using the processing power of your own data warehouse. Matillion supports automation, has a RESTful API connector, and scales automatically.

Pros 

  • Cloud-native platform which reduces maintenance and resource costs
  • Many pre-built connectors

Cons

  • Steep learning curve
  • Processing power is based on the data warehouse you choose, which may be limiting

Pricing Structure

Matillion’s pricing can get quite complex and costly due to charging per project and per user.

6. Hevo Data

Hevo Data helps data teams build pipelines with a no-code solution, with over a hundred pre-built integrations ready to use.

Pros 

  • Simple to get started with
  • Option to input custom scripts

Cons

  • Tricky to create connectors outside pre-built options

Pricing Structure

There’s a free trial and thereafter, the basic package is $249 per month.

7. Workato

Workato uses machine learning to streamline app integration and business workflows via a no-code platform. It’s aimed at larger enterprises, for both management and data analysts.

Pros 

  • Performs a range of business tasks including big data processing
  • Easy-to-use interface

Cons

  • Limited documentation
  • Considered expensive for SMBs

Pricing Structure

Workato prices according to requirements, and provides a free trial.

8. SnapLogic

Billed as an “Elastic Integration Platform,” SnapLogic is a big name in data integration allowing large companies to extract data from their SQL databases and other data repositories and combine it at a single destination.

Pros 

  • Intuitive interface
  • Large number of integrations

Cons

  • Complexities around data integrations can be tricky for inexperienced coders
  • Errors aren’t always clear or easy to fix

Pricing Structure

As with many larger iPaas offerings, SnapLogic offers custom quotes. The lowest package starts at around $48K.

9. Adverity

Adverity focuses more on marketing analytics, utilizing business data as a tool for better decision-making.

Pros 

  • Multichannel analytic tracking
  • Campaign insights

Cons

  • Primary focus is BI rather than ETL

Pricing Structure

Adverity prices per case, based on the number of data sources and usage.

 

10. AWS Database Migration Service

This tool allows you to migrate your existing databases to other AWS services such as Redshift.

Pros 

  • User-friendly tools
  • Highly scalable

Cons

  • Doesn’t link to SaaS or other cloud services

Pricing Structure

Users pay for computer resources required, so pricing can start from $3, but it is usually more expensive.

Your Best Option

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Further reading: Our in-depth comparison of Fivetran vs Xplenty.

Clearly, there are plenty of options available for data integration. Fivetran and its competitors make a good case, but Xplenty makes data integration truly simple. Xplenty is built for the modern cloud, making it future-proof plus powerful enough to be completely elastic and scalable. Xplenty uses ETL which takes weight away from your own data repositories. Plus, when it comes to value, Xplenty's flat rates are more desirable than Fivetran's consumption-based packages. Whatever data integrations you need, Xplenty has support on hand to keep you prepared for any eventuality. Schedule an intro call with us today to find out more.