Securely integrate AdRoll with AskNicely
AdRoll is a marketing platform that works to increase the conversion rates of potential customers through retargeting. This involves capturing visitor data for a company’s website and retargeting those visitors with personalized ads that are displayed on other websites they visit.
AskNicely is a survey tool that allows users to collect and act on real-time customer feedback using the net promoter score (NPS) framework. This helps them accurately understand their performance and increase their customer retention, reviews, and referrals.
Popular Use Cases
Bring all your AdRoll data to Amazon Redshift
Load your AdRoll data to Google BigQuery
ETL all your AdRoll data to Snowflake
Move your AdRoll data to MySQL
Bring all your AskNicely data to Amazon Redshift
Load your AskNicely data to Google BigQuery
ETL all your AskNicely data to Snowflake
Move your AskNicely data to MySQL
Integrate AdRoll With AskNicely Today
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AdRoll's End Points
Retrieve information about a brand that you are advertising for using AdRoll, including the name of the advertisable, what campaigns are linked to it and what ads are included in those campaigns. Then, use this data to determine if there are any ways to improve or refocus your current marketing endeavors for that brand.
Segment your audience through a variety of methods, including integrating your CRM’s email list, tracking which customers trigger certain events or grouping customers based on a set of relevant attributes. Once those segments are created, create personalized marketing campaigns for them to ensure that you are targeting the needs of each customer segment.
Design a prospecting campaign that searches digital profiles to find and target audiences that are similar to the ones you have already segmented. Then, you can create a campaign with a range of customizable fields - such as date range, weekly budget, and adgroup - that you can modify to provide the best performance when marketing to that audience.
Track the effectiveness of your marketing with a range of reporting data, including ad clicks, impressions, new visitors and generated revenue. AdRoll then separates these reports into a variety of types - such as reports for advertisables, campaigns, customer segments, and individual ads - all of which provide different insights into your marketing efforts.
AskNicely's End Points
Use simple one-touch surveys to generate valuable customer feedback. Then, use this information to create and track your Net Promoter Score (NPS) based on product, channel, rep, etc. This can help provide customer analytics both within AskNicely and in other data sources.
Utilize the survey information both to better interact with your customers and to empower your team. With the survey results, your whole company can gain an accurate understanding of customer experience and your team can take immediate action to drive retention, upgrades, reviews and referrals.
Use your NPS to track your performance over time and see the impact that your marketing and sales campaigns are actually having on customer intent.
Increase the number of customer responses with AskNicely’s automations and optimizations. Then, integrate this customer feedback with other relevant data sources to get a comprehensive overview of your customers and improve your long-term business strategies.
View important metrics for your account like your NPS and the percentage of your respondents that had positive or negative survey responses. This provides a broader view of your survey performance that can help you determine your overall business performance.