Securely integrate AdRoll with Snapchat
About AdRoll
AdRoll is a marketing platform that works to increase the conversion rates of potential customers through retargeting. This involves capturing visitor data for a company’s website and retargeting those visitors with personalized ads that are displayed on other websites they visit.
About Snapchat
With the ‘Snap Kit’ developer platform, you can build the best features of Snapchat into your apps. This helps you reach a wider audience of Snapchat’s more than 200 million users. With Snap Kit, your apps become more shareable as users can easily publish their best experiences from your app with their Snapchat friends.
Popular Use Cases
Bring all your AdRoll data to Amazon Redshift
Load your AdRoll data to Google BigQuery
ETL all your AdRoll data to Snowflake
Move your AdRoll data to MySQL
Bring all your Snapchat data to Amazon Redshift
Load your Snapchat data to Google BigQuery
ETL all your Snapchat data to Snowflake
Move your Snapchat data to MySQL
Integrate AdRoll With Snapchat Today
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AdRoll's End Points
AdRoll Advertisables
Retrieve information about a brand that you are advertising for using AdRoll, including the name of the advertisable, what campaigns are linked to it and what ads are included in those campaigns. Then, use this data to determine if there are any ways to improve or refocus your current marketing endeavors for that brand.
AdRoll Audience
Segment your audience through a variety of methods, including integrating your CRM’s email list, tracking which customers trigger certain events or grouping customers based on a set of relevant attributes. Once those segments are created, create personalized marketing campaigns for them to ensure that you are targeting the needs of each customer segment.
AdRoll Prospecting
Design a prospecting campaign that searches digital profiles to find and target audiences that are similar to the ones you have already segmented. Then, you can create a campaign with a range of customizable fields - such as date range, weekly budget, and adgroup - that you can modify to provide the best performance when marketing to that audience.
AdRoll Reporting
Track the effectiveness of your marketing with a range of reporting data, including ad clicks, impressions, new visitors and generated revenue. AdRoll then separates these reports into a variety of types - such as reports for advertisables, campaigns, customer segments, and individual ads - all of which provide different insights into your marketing efforts.
Snapchat's End Points
Snapchat Creative Kit
With the Creative Kit, you can incorporate a 'Share to Snapchat' button on your apps and websites, so your users can share their game stats, noteworthy articles, and other information with their Snapchat friends. Not only are these shares fun for your users, but they also include your branded logo, video, GIF, or link.
Snapchat Login Kit
With the Login Kit, you can give your users the option to register and log in to your app with their Snapchat details. This allows people who are already logged into the Snapchat platform to interact with your platform faster and more seamlessly.
Snapchat Bitmoji Kit
With the Snapchat Bitmoji Kit, your users can incorporate their favorite Bitmojis into your apps. That way, they can continue expressing their moods and emotions in the way they've grown to love on the Snapchat platform.
Snapchat Story Kit
With the Snapchat Story Kit, your users can integrate their Snapchat stores into your apps. The feature allows users to share stories, search public community stories, and embed highlights within your apps. Also, with Snapchat's Publisher API, you can easily export data into your analytics tools.
Snapchat Ad Kit
With Snapchat's Ad Kit, you can start earning ad revenue by building fullscreen, Snap Ads into your apps and platforms.