Securely integrate AdRoll with UserVoice
AdRoll is a marketing platform that works to increase the conversion rates of potential customers through retargeting. This involves capturing visitor data for a company’s website and retargeting those visitors with personalized ads that are displayed on other websites they visit.
UserVoice offers product developers a single interface that collects and analyzes customer feedback from a variety of sources. This gives product makers clear, actionable insights into how to improve their offerings. UserVoice eliminates the need to send out surveys, log emails, and search through message boards when trying to understand customer experiences. When a customer reports a complaint or submits an enhancement request through UserVoice, the customer stays in the loop with updates on how their submission is being considered and resolved. This boosts customer engagement and willingness to provide feedback and ideas for product improvement in the future.
Popular Use Cases
Bring all your AdRoll data to Amazon Redshift
Load your AdRoll data to Google BigQuery
ETL all your AdRoll data to Snowflake
Move your AdRoll data to MySQL
Bring all your UserVoice data to Amazon Redshift
Load your UserVoice data to Google BigQuery
ETL all your UserVoice data to Snowflake
Move your UserVoice data to MySQL
Integrate AdRoll With UserVoice Today
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AdRoll's End Points
Retrieve information about a brand that you are advertising for using AdRoll, including the name of the advertisable, what campaigns are linked to it and what ads are included in those campaigns. Then, use this data to determine if there are any ways to improve or refocus your current marketing endeavors for that brand.
Segment your audience through a variety of methods, including integrating your CRM’s email list, tracking which customers trigger certain events or grouping customers based on a set of relevant attributes. Once those segments are created, create personalized marketing campaigns for them to ensure that you are targeting the needs of each customer segment.
Design a prospecting campaign that searches digital profiles to find and target audiences that are similar to the ones you have already segmented. Then, you can create a campaign with a range of customizable fields - such as date range, weekly budget, and adgroup - that you can modify to provide the best performance when marketing to that audience.
Track the effectiveness of your marketing with a range of reporting data, including ad clicks, impressions, new visitors and generated revenue. AdRoll then separates these reports into a variety of types - such as reports for advertisables, campaigns, customer segments, and individual ads - all of which provide different insights into your marketing efforts.
UserVoice's End Points
UserVoice Turnkey Install-less Feedback
UserVoice includes a custom-brandable, stand-alone web portal, where your customers can go to provide direct feedback. Users can type in their feedback while receiving auto-suggestions to match their feedback with existing user suggestions. This reduces the chance of feedback duplication and facilitates the surfacing of top ideas. If an issue or enhancement suggestion doesn't exist, users can add a new one. Then, other customers can upvote the suggestion to help you understand the requests to address with the highest priority.
UserVoice In-App Feedback Channel Integration
UserVoice Contributor Sidebar
The Contributor Sidebar is a UserVoice web browser extension that customer-facing teams can use to relay the feedback they capture while interacting with customers. Instead of needing to send an email or drop a post-it note off on a manager's desk, sales associates and customer-facing reps can submit feedback and ideas about enhancement requests and areas for product improvements into the UserVoice system. The Contributor Sidebar browser extension also allows sales teams to connect the feedback they send to an actual customer, who will receive email updates on the status of his or her enhancement request. The sidebar also keeps customer-facing teams in the loop on new developments and progress so they can communicate news to the customers they interact with.
UserVoice Metrics on Product Improvement Opportunities
UserVoice analyzes and groups incoming feedback into easy-to-understand product improvement suggestions, so development teams can understand the number of customers requesting the same improvements. Through visual metrics, graphs, and charts, UserVoice presents valuable information, such as the revenue represented by the customers making specific enhancement requests and how many users want those improvements. This empowers development teams to prioritize the most valuable improvement opportunities.