Integrate Appsee to Google Analytics
With users spending more time on their mobile device than ever before, delivering a great user experience becomes a crucial task for any organization.
Appsee enables mobile app publishers and developers to track, understand and improve the user experience in their apps, and act on insights delivered by our SaaS platform.
Appsee is being used by thousands of customers that leverage its SaaS platform to optimize their mobile apps and advance their business. Appsee’s customers include companies from a wide range of industries such as travel, news, gaming and real estate.
Appsee records a user’s app sessions, allowing companies to see important information about their apps like what events occurred, what caused a crash, what pages are navigated to and which buttons are being pressed. Appsee also monitors the actions of all users - including common navigation paths users take and heat maps of where users touch the app most frequently - and provides analytical data that helps developers modify their app to be more user-friendly.
Integrate Appsee to Google Analytics
Popular Use Cases
Xplenty can extract any data that you need from Appsee. Here are some of our most popular use cases:
Track a variety of data related to events that happened during user sessions, such as the number of total events in a given period, the properties associated with those events and the number of occurrences of a specific property. This endpoint can also be used to signal when an event occurrence might warrant further examination of the video recording to see when and why it occurred.
Monitor how users interact with your screens, including how many times a screen was accessed, what types of gestures were used, and what screen was accessed next. This can give you a broader view of how your users interact with your app. Use this information to gauge the effectiveness of your screen designs and know which features are being used more or less frequently.
Get analytics data for your app, including the number of users that accessed it and the number of sessions that occurred. This data can be filtered by a set of parameters, including country, date, OS, device, and session duration.
Request data about a user’s session, which can be filtered by things like user ID, included events, device type and screen. Appsee will return any pertinent data and include information like the video URL, crashes that occurred and any other events that occurred during the session.
Retrieve data about your conversion funnels and sort it by parameters, including date range, app version, device and platform. Then, Appsee will return a list of steps in the funnel, along with how many users accessed that step and what their completion percentage was.
Popular Use Cases
Xplenty can extract any data that you need from Google Analytics. Here are some of our most popular use cases:
Manage one or more accounts that contain data from one or several web properties. Since your account ID is tied to your properties, you can easily use this data to track web traffic throughout your company’s web ventures.
Track traffic data for any of the websites or applications tied to your account. Using a property ID, gather data and link it to your account to accurately evaluate the success of these properties.
Define the link between your Adwords ads and an Analytics web property. This will allow you to easily track and evaluate valuable ad data through Google Analytics.
Why We Like Google Analytics
Identify Your Target Audience
Use the “Audience” tool to gain important information about your users, including age, gender, location and interests.
Google Analytics provides all the functionality of a paid tool with none of the cost. It can also give you important insights into where you should allocate your budget to save money and optimize your future spending.
Tracking things like traffic and keywords can help you get real-time insights into audience interest and campaign success. Use this information to make useful, trackable improvements over time.
Keeping track of metrics like page popularity and bounce rate can help you understand which pages are uninteresting, difficult to navigate, etc.
Director of Technology, Diray Media
We are currently using Xplenty for many of our ETL needs ingesting Google Adwords and Analytics, Facebook and Bing, among others, into our Redshift Data Warehouse. What sold us on Xplenty was your ability to keep the API's updated and in sync. We don't have to keep updating things on our end every time Google makes a change. The pipe doesn't break when using Xplenty.
Why Our Customers Choose Xplenty
We take ownership of your data pipelines. That means that our platform will ensure that your data continues to flow and that your pipelines won’t break - and, if they do break, it’s our problem, not yours. So rest easy knowing that Xplenty has got you covered.
Xplenty offers you full flexibility when it comes to how much control you have over the process of data integration. That means that you choose exactly what data will be delivered, how it’s going to be delivered, and when.
Ease of Use
You don’t have to be tech-savvy to use Xplenty. There’s no code, no engineering and no need to worry about messing up your data delivery.
Data integration used to be the domain of IT, data developers and BI. Xplenty changes all of this, allowing every team within a company - marketing, sales, product, finance, HR, etc. - to use the platform to power their analytics and gain important business insights.