Integrate Appsee with Performance Horizon
Appsee enables mobile app publishers and developers to track, understand and improve the user experience in their apps, and act on insights delivered by our SaaS platform.
About Performance Horizon
Performance Horizon is a SaaS marketing solution that facilitates the selective sharing of data between advertisers and publishers, allowing for better overall marketing performance. Since publishers have access to advertisers’ metadata, they can see which campaigns are most effective and work with the advertisers to create the most effective marketing solutions possible.
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Appsee's End Points
Track a variety of data related to events that happened during user sessions, such as the number of total events in a given period, the properties associated with those events and the number of occurrences of a specific property. This endpoint can also be used to signal when an event occurrence might warrant further examination of the video recording to see when and why it occurred.
Monitor how users interact with your screens, including how many times a screen was accessed, what types of gestures were used, and what screen was accessed next. This can give you a broader view of how your users interact with your app. Use this information to gauge the effectiveness of your screen designs and know which features are being used more or less frequently.
Get analytics data for your app, including the number of users that accessed it and the number of sessions that occurred. This data can be filtered by a set of parameters, including country, date, OS, device, and session duration.
Request data about a user’s session, which can be filtered by things like user ID, included events, device type and screen. Appsee will return any pertinent data and include information like the video URL, crashes that occurred and any other events that occurred during the session.
Retrieve data about your conversion funnels and sort it by parameters, including date range, app version, device and platform. Then, Appsee will return a list of steps in the funnel, along with how many users accessed that step and what their completion percentage was.
Performance Horizon's End Points
Obtain data on publishers that are connected through Performance Horizon’s marketing network. This data includes the publisher’s name, ID, and website, as well as the region the publisher is located in and what types of promotion they offer. This data will allow you to gauge how well individual regions and methods are performing.
Retrieve data about a connected advertiser, including their contact information, advertiser ID, and payment data (such as the balance associated with that advertiser). This allows partners to see how marketing campaigns translate into conversions for the advertisers. It also allows them to see how much revenue those advertisers are generating for the publishers.
Get any campaign data that advertisers have made available to partners on the network, including campaign name and ID, how conversions are tracked, the conversion type that is tracked, and how publishers are paid for those conversions.
Create a job to handle large data requests on Performance Horizon and receive periodic updates on its progress. These updates include when it is estimated to be completed, what percentage of the job has been completed so far, and what its current status is.