Integrate AppsFlyer with Microsoft Azure SQL Database
AppsFlyer provides users with centralized and accurate ROI tracking for each of their marketing campaigns and advertising sources. This includes both traditional advertising sources - like TV and social media - as well as harder-to-measure sources like in-app advertisements. It then sends all of this data to one consolidated dashboard to be viewed and analyzed.
About Microsoft Azure SQL Database
Microsoft Azure SQL Database is a relational database service in the cloud based on the market-leading Microsoft SQL Server engine, with mission-critical capabilities.
SQL Database delivers predictable performance, scalability with no downtime, business continuity and data protection—all with near-zero administration.
You can focus on rapid app development and accelerating your time to market, rather than managing virtual machines and infrastructure.
Because it’s based on the SQL Server engine, SQL Database supports existing SQL Server tools, libraries and APIs, which makes it easier for you to move and extend to the cloud.
Popular Use Cases
Bring all your AppsFlyer data to Amazon Redshift
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Move your AppsFlyer data to MySQL
Integrate AppsFlyer With Microsoft Azure SQL Database Today
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AppsFlyer's End Points
Configure a large, daily export of raw data - including organic installs, impressions, uninstalls and in-app events - which is sent to a dedicated AWS bucket. Then, access that exported data whenever you need to and integrate it with other data sources for an even broader variety of insights and metrics.
Appsflyer reports fall into four categories: performance, re-targeting, fraud prevention, and raw data reports. You can export any of these reports to get an array of useful data, including the number of installations in a date range, the number of lost leads that were successfully retargeted, and the number of in-app events that occurred in a set period. This allows you to gauge your true ROI as accurately as possible.