Integrate Atlassian with Eloqua
Millions of users globally rely on Atlassian products every day for improving software development, project management, collaboration, and code quality. Atlassian products include: JIRA Software, JIRA Service Desk, JIRA Core, StatusPage, Confluence, HipChat, Bitbucket, SourceTree, Bamboo, Cover, FishEye, Crucible.
Oracle Eloqua offers a suite of marketing tools to automate the sending of advertisements through email, mobile devices, video, and search engine results pages. The solution promises to increase sales and conversion numbers while helping you understand your customers for improved marketing efforts. Eloqua tracks and analyses customer activity, visitor behavior, opened emails, and other data. It also saves, organizes, and analyzes important information about current and potential clients, such as names, contact information, locations, and purchase history.
Popular Use Cases
Bring all your Atlassian data to Amazon Redshift
Load your Atlassian data to Google BigQuery
ETL all your Atlassian data to Snowflake
Move your Atlassian data to MySQL
Bring all your Eloqua data to Amazon Redshift
Load your Eloqua data to Google BigQuery
ETL all your Eloqua data to Snowflake
Move your Eloqua data to MySQL
Integrate Atlassian With Eloqua Today
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Atlassian's End Points
Request information about your service desk instance, including its version number, how long the instance has been running and what build it is. Accessing this data will, among other things, allow you to more successfully integrate your service desk with other relevant data sources.
Create a customer entity in JIRA Service Desk by providing Atlassian with the customer’s name, email and display name. Then, use this data in other endpoints to track service requests for a specific customer or integrate it with customer service data from other sources to provide a more comprehensive view of a customer’s journey.
Retrieve data on organizations that are engaging with your service desk, including the organizations’ names, IDs, properties and associated users. Then, access this endpoint to track those organizations, their users and their service requests so that you can have a better understanding of your service interactions with them.
Track any and all customer service requests and get relevant data, such as the customer’s contact info, the reason for the request, and the status of the request (what step it is on in your customer service process). Use this data to evaluate how well your company is responding to these requests and/or monitor customer service trends.
Eloqua's End Points
Eloqua Customer Targeting and Segmentation
Marketers can use Eloqua to analyze and measure their customer data, online and offline through multiple channels and sources. Through one interface, you'll gain access to data on customer profiles, user behavior, and marketing campaigns. This allows you to identify potential buyers, determine what triggers purchases, and send real-time responses to customers and users.
Eloqua Marketing and Campaign Management Tools
Eloqua's out-of-the-box design editing tools empower users without HTML or CSS coding experience to build responsive emails, forms, and landing pages. With Eloqua's drag-and-drop interface, it's easy to set up personalized marketing campaigns. Also, a whiteboard feature allows you to map each stage of your marketing campaigns, giving managers the ability to modify steps, add new assets, or pause the campaign.
Eloqua Lead Management Features
Eloqua empowers non-tech-savvy users to pull reports on customer profiles and user behavior records without involving the IT team. Running lead scoring models on contacts is simple, and a listener framework notifies marketers of lead scoring changes as soon as they occur.
Eloqua Insights, Reporting, and Dashboards
Eloqua's marketing measurement tools offer actionable insights into the success of your marketing efforts through high-level overviews and up-close, granular investigations. As an Oracle product, Eloqua's data is compatible with Oracle's business intelligence platform, which organizes data into the reports and dashboards that come standard with the system. You can also set up customized dashboards and reports to suit your needs.
Eloqua Sales Enablement Features
The sales enablement features included with Eloqua integrate the efforts of your sales and marketing teams so they can work together to achieve better results. These features give sales teams granular information on individual leads (like web and social media activity), which allows you to send targeted and closely-tracked emails to leads that fit specific profiles. The sales enablement features also integrate with your CRM, Microsoft Outlook, LinkedIn, PathFactory, Mintigo, and Demandbase data to provide more information on each contact.