Securely integrate Bing Ads with Amazon Kinesis
About Bing Ads
Bing Ads is a search engine marketing platform that includes several tools to improve conversion rates for search engine ads. For example, Bing Ads can generate a list of relevant keywords, use ad extensions to provide additional information to specific customers, and design retargeting campaigns, all of which can help increase the conversion rate of website visitors. In addition, Bing Ads also offers ad analytics, which can help detail the relationship between a number of metrics, such as website visits, click-through rates, and conversion rates.
About Amazon Kinesis
Amazon Kinesis is a powerful analytics solution that overcomes the batch-processing challenges of Hadoop — and similar solutions — which don’t allow real-time precision in decision-making because they can’t rapidly process high volumes of streaming data. With its ability to process hundreds of terabytes of streaming data per hour, Kinesis allows you to develop apps that rely on real-time data to fuel AI analytics, machine learning insights, and other applications. Kineses enables instant responses by eliminating the delay associated with batch processing.
Popular Use Cases
Bring all your Bing Ads data to Amazon Redshift
Load your Bing Ads data to Google BigQuery
ETL all your Bing Ads data to Snowflake
Move your Bing Ads data to MySQL
Bring all your Amazon Kinesis data to Amazon Redshift
Load your Amazon Kinesis data to Google BigQuery
ETL all your Amazon Kinesis data to Snowflake
Move your Amazon Kinesis data to MySQL
Integrate Bing Ads With Amazon Kinesis Today
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Bing Ads's End Points
Bing Ads Statuses
Monitor your requests to upload product offers to the Bing Ads catalogs so that you can see when and why they are accepted or rejected by Bing Ads review process. This endpoint also lets you see how many total offers were accepted or rejected, allowing you to evaluate your products and improve your acceptance rate.
Bing Ads Products
Track data for a specific product or list of products in a store and run market analytics on those products to monitor their performance. You can also use this endpoint to manage product properties, such as age group, product type, condition and more, allowing you to segment your ad campaigns and conduct market analysis for that product.
Bing Ads Catalogs
Create or retrieve product catalog data, such as the name of an associated store, the store’s market, and the catalog’s ID. This information can be used to insert products directly into that catalog and/or to track the catalog’s performance using other endpoints.
Amazon Kinesis's End Points
Amazon Kinesis Video Streams
Amazon Kineses Video Streams allow you to safely ingest streaming video data from millions of linked devices into AWS for machine learning, analytical, and other processing purposes. The platform then encrypts, stores, and indexes the video data so you can access video with simple APIs, play live video streams, and offer on-demand playback. When incorporating this technology with Amazon Rekognition Video, TensorFlow, ApacheMxNet, and OpenCV, Amazon Kineses Video Streams makes it possible to build video analytics and computer vision processes into your applications.
Amazon Kinesis Data Streams
By capturing, processing, and storing data streams, Amazon Kinesis offers a real-time data streaming solution to ingest large amounts of information from hundreds of thousands — even millions — of sources at the gigabytes-per-second scale. The massive scalability of this solution lets you capture and produce immediate analytics on data pertaining to financial transactions, database event streams, location tracking data, clickstreams, social media activity, and more. Since the availability of streaming data happens in milliseconds, the platform enables real-time analytics of this information for instant detection of anomalies, dynamic price adjustments, precise dashboard metrics, and more.
Amazon Kinesis Data Firehose
Amazon Kinesis Data Firehose provides a simple and durable way to pull your streaming data into data warehouses, data lakes, and analytics solutions. Due to its compatibility with Splunk, Amazon Redshift, Amazon S3, and Amazon Elasticsearch Service, Kinesis Data Firehose empowers real-time data analytics for the dashboarding and BI tools you've come to trust. Fully managed and automatically scaling, you can use Firehose to encrypt, batch, transform, and compress your information before ingestion to boost security and save on disk space.
Amazon Kinesis Data Analytics
Amazon Kinesis Data Analytics helps users without programming knowledge to analyze data streams with SQL or Java. For team members who know SQL, an SQL editor and templates are available for creating streaming applications or querying streaming data. Meanwhile, those with Java knowledge can develop more nuanced streaming applications that perform real-time data transformations and analytical processes.