Bing Ads
Google Analytics

Integrate Bing Ads with Google Analytics

About Bing Ads

Bing Ads is a search engine marketing platform that includes several tools to improve conversion rates for search engine ads. For example, Bing Ads can generate a list of relevant keywords, use ad extensions to provide additional information to specific customers, and design retargeting campaigns, all of which can help increase the conversion rate of website visitors. In addition, Bing Ads also offers ad analytics, which can help detail the relationship between a number of metrics, such as website visits, click-through rates, and conversion rates.

About Google Analytics

Google Analytics provides the tools necessary to extract and track a wide range of informational data acquired from web traffic, including place and time of access, duration of the visit and more. In addition, it can easily be integrated into other Google data services - like Adwords - to further increase the value of those services.

Popular Use Cases

Bring all your Bing Ads data to Amazon Redshift

Load your Bing Ads data to Google BigQuery

ETL all your Bing Ads data to Snowflake

Move your Bing Ads data to MySQL

Bring all your Google Analytics data to Amazon Redshift

Load your Google Analytics data to Google BigQuery

ETL all your Google Analytics data to Snowflake

Move your Google Analytics data to MySQL

Integrate Bing Ads With Google Analytics Today

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Bing Ads's End Points

Bing Ads Statuses

Monitor your requests to upload product offers to the Bing Ads catalogs so that you can see when and why they are accepted or rejected by Bing Ads review process. This endpoint also lets you see how many total offers were accepted or rejected, allowing you to evaluate your products and improve your acceptance rate.

Bing Ads Products

Track data for a specific product or list of products in a store and run market analytics on those products to monitor their performance. You can also use this endpoint to manage product properties, such as age group, product type, condition and more, allowing you to segment your ad campaigns and conduct market analysis for that product.

Bing Ads Catalogs

Create or retrieve product catalog data, such as the name of an associated store, the store’s market, and the catalog’s ID. This information can be used to insert products directly into that catalog and/or to track the catalog’s performance using other endpoints.

Google Analytics's End Points

Google Analytics Accounts

Manage one or more accounts that contain data from one or several web properties. Since your account ID is tied to your properties, you can easily use this data to track web traffic throughout your company’s web ventures.

Google Analytics Web Properties

Track traffic data for any of the websites or applications tied to your account. Using a property ID, gather data and link it to your account to accurately evaluate the success of these properties.

Google Analytics Adwords Link

Define the link between your Adwords ads and an Analytics web property. This will allow you to easily track and evaluate valuable ad data through Google Analytics.

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