Integrate Bing Ads with GoToWebinar
About Bing Ads
Bing Ads is a search engine marketing platform that includes several tools to improve conversion rates for search engine ads. For example, Bing Ads can generate a list of relevant keywords, use ad extensions to provide additional information to specific customers, and design retargeting campaigns, all of which can help increase the conversion rate of website visitors. In addition, Bing Ads also offers ad analytics, which can help detail the relationship between a number of metrics, such as website visits, click-through rates, and conversion rates.
About GoToWebinar
GoToWebinar is a service that allows users to record, host, and present live and on-demand webinars. With GoToWebinar, users can expand their reach, get more qualified leads, engage customers, and capture useful contact information. Furthermore, since videos are available on-demand, users can use them to increase long-term ROI and create a big-picture brand experience.
Popular Use Cases
Bring all your Bing Ads data to Amazon Redshift
Load your Bing Ads data to Google BigQuery
ETL all your Bing Ads data to Snowflake
Move your Bing Ads data to MySQL
Bring all your GoToWebinar data to Amazon Redshift
Load your GoToWebinar data to Google BigQuery
ETL all your GoToWebinar data to Snowflake
Move your GoToWebinar data to MySQL
Integrate Bing Ads With GoToWebinar Today
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Bing Ads's End Points
Statuses
Monitor your requests to upload product offers to the Bing Ads catalogs so that you can see when and why they are accepted or rejected by Bing Ads review process. This endpoint also lets you see how many total offers were accepted or rejected, allowing you to evaluate your products and improve your acceptance rate.
Products
Track data for a specific product or list of products in a store and run market analytics on those products to monitor their performance. You can also use this endpoint to manage product properties, such as age group, product type, condition and more, allowing you to segment your ad campaigns and conduct market analysis for that product.
Catalogs
Create or retrieve product catalog data, such as the name of an associated store, the store’s market, and the catalog’s ID. This information can be used to insert products directly into that catalog and/or to track the catalog’s performance using other endpoints.
GoToWebinar's End Points
Accounts
Use corporate accounts to create and access important information. For example, retrieve a list of webinars within a given date range or request a list of organizers on the account.
Attendees
Get a list of session attendees, collect poll answers, retrieve attendee questions, and more. Use this information to better understand the clarity and relevance of your content and to see how it has resonated with viewers.
Organizers
As an organizer, you can create, edit, delete, and launch webinars. You can also add co-organizers, which is especially helpful if you want to coordinate across departments or with another business.
Webinars
Collect any information that you might need about webinars: get current or historical webinars, retrieve audio information, collect webinar meeting times, gather performance statistics and more. Use this to understand and improve both webinar and campaign performance.
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