Integrate Facebook Ads with Pipedrive
About Facebook Ads
Facebook Ads generates valuable data that can help you better focus your marketing pursuits both on Facebook and in other advertising ventures. It provides you with tools to track your ad performance at all levels, from a single ad to a whole ad campaign and provides insights that can show you exactly how those ads are converting into actual sales.
Pipedrive creates a visual sales pipeline that allows businesses to better manage each stage of their deals. Additionally, Pipedrive provides detailed analytics that show how many deals are won and lost, what stages they are lost at, and how individual agents are performing based on various metrics.
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Facebook Ads's End Points
Track data on your ad campaigns, including the campaign objective, duration, and status - as well as campaign and account ID's that will allow you to easily integrate this data with related data from other sources.
View information about an individual ad, including what ad set it belongs to, the image used in an ad, and how much you are bidding for the ad's use. Then, use that data to track the overall advertising cost of this ad along with its individual performance within an ad set.
Monitor the performance of a collection of ads that share a single criteria and budget. This data includes the budgeted amount, what remains from your budget, and how that ad set is targeted.
See the ways in which your ads are turning into revenue for your business by tracking cost-per-click, number of conversions, and the type of conversions you are getting. Then you can integrate that data with your ad sets, campaigns, and accounts via their unique ID's.
Pipedrive's End Points
Retrieve information - like deal ID, associated users, estimated timeline and expected revenue - about any deals that your company has engaged in. This will allow you to better gauge the profitability of individual deals or track deal trends throughout your sales history.
Add, track, or modify contacts that have begun their journey through your sales pipeline. You can see what deals are attached to a person, what organizations they belong to, and what activities are scheduled for that person. This information can help you decide the best course of action for moving that person along your sales pipeline and winning the deals you have with them.
Track products that your company is selling - by product name, price, or product code - or associate products with specific deals in your pipeline. This will give you a more detailed view of the revenue generated by specific products, allowing you to better prioritize them in your sales pipeline.
Fetch data about an activity that is scheduled in your pipeline. This could include things like the activity’s type, due date, and status, along with associated deals, contacts, and organizations. Then, use that data to track the progress and effectiveness of various activities that are being performed to help you win deals.
Get data about an organization that has deals in your pipeline, including the organization’s ID, associated persons, and related deals. This will allow you to track which organizations are delivering the most profitable deals and the best leads.