Integrate Google AdWords to Freshdesk

About Google AdWords

Google Adwords is an advertising tool that focuses on a cost-per-click model of paying for ads. Adwords tracks data on the performance of ads and ad campaigns, which can provide insights on if the budget for your ads is reflective of the value they bring to your company.

About Freshdesk

Freshdesk is a customer support ticketing system that includes a range of ticketing tools such as ticket prioritization, service level agreements, native internal communication between collaborating agents, automated suggestions for ticket solutions and in-depth customer support analytics.

Popular Use Cases

Bring all your Google AdWords data to Amazon Redshift

Load your Google AdWords data to Google BigQuery

ETL all your Google AdWords data to Snowflake

Move your Google AdWords data to MySQL

Bring all your Freshdesk data to Amazon Redshift

Load your Freshdesk data to Google BigQuery

ETL all your Freshdesk data to Snowflake

Move your Freshdesk data to MySQL

Integrate Google AdWords With Freshdesk Today

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Google AdWords's End Points

Ad Groups

Monitor ads that share a single budget and bid amount, allowing you to efficiently track ad performance, change your bidding strategy, and ensure that an ad group is giving you the right return on your investment.

Campaigns

Organize ad groups into campaigns and set a single budget and bidding frequency. With this, you can better manage the expense of your ads and ensure that you are running the right ads for your purposes.

Freshdesk's End Points

Agents

Create, view, and/or modify information associated with one of your support agents, including their contact information (name, email, phone number), their permission level and which customer support group they belong to. You can also see if the agent is currently available to take a ticket and how long they have been available for so that you can assign tickets to appropriately.

Conversations

Retrieve and update information about replies and notes associated with tickets, including the full text of the reply and the IDs of the agents, customer and support ticket associated with the conversation. This will not only allow you to integrate the full content of a support interaction into your customer support analytics but also allow Freshdesk to provide deeper analytics with regards to support agent performance.

Tickets

See an array of information about a support ticket, including the customer that submitted the ticket, the source they submitted it from, the assigned agent, the content of the support request and the priority that Freshdesk has assigned that ticket. This, along with data about the type of support issue that the ticket is addressing, will allow you to more effectively assign the right members of your support team to the right tickets.

Contacts

View data about a contact that has created a support ticket. This includes both basic contact information - like their name, email address, and social media ID - and information that will help you to more effectively assign the right agents to meet that contact’s needs, such as their preferred language, their associated tags and what other tickets they have submitted.