Connect Google Ads to Salesforce Pardot

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Google Ads
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Salesforce Pardot
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About Google Ads

Interested in learning more about how Integrate.io can help your business grow beyond Google Ads native analysis tools? Explore our data transfer and transformation solutions.

About Salesforce Pardot

Pardot deals with huge amounts of customer data, so having access to that data is vital. While Pardot syncs with lead management data from Salesforce CRM, it doesn’t automatically load that data into your data warehouse. Integrate.io is the solution for that.

Popular Use Cases

Bring all your Google Ads data to Amazon Redshift

Load your Google Ads data to Google BigQuery

ETL all your Google Ads data to Snowflake

Move your Google Ads data to MySQL

Bring all your Salesforce Pardot data to Amazon Redshift

Load your Salesforce Pardot data to Google BigQuery

ETL all your Salesforce Pardot data to Snowflake

Move your Salesforce Pardot data to MySQL

Google Ads's End Points

Table of Contents
  • Connect your Google Ads data for a single source of truth
  • ELT your Google Ads data to your warehouse in minutes
  • Integrate.io has the Google Ads data integrations that you need
  • How Integrate.io customers power growth with Google Ads connectors
  • Get started analyzing your Google Ads data in minutes
  • Why choose Integrate.io for your Google Ads data integration?
  • Explore our Google Ads ELT resources
Connect Your Google Ads Data for a Single Source of Truth
Google Ads, formerly known as Google AdWords, is a valuable tool that can help you generate more traffic and leads for your website. Of course, one of the crucial components of designing a great ad campaign is looking back on historical data and real-time insights to make the right moves.

Using our Google Ads integrations, you can take data out of Google Ads and send it to your data warehouse where other tools (such as your sales, email, and CRM software) can pull from a single source of truth to reveal new insights. That means you can:
  • Gain a holistic view of customer data, unlocking new insights into your audience.
  • Maximize your return on investment (ROI) by creating and updating ads based on reliable data about web pages visited, conversion rate, cart values, and other crucial statistics.
  • Identify the most profitable keywords, ad sets, and campaign-level attributes.
ELT Your Google Ads Data to Your Warehouse in Minutes
When considering a connection with Google Ads, using Integrate.io can help you realize critical benefits like speed and ease. With Integrate.io, you can connect to Google Ads in minutes with our low-code solutions and effortlessly send your data to your warehouse using our extract, load, and transform (ELT) platform. Your data can then flow out to several visualizations, analysis, and storage tools where your data team can make the most of it.
  • Powerful ELT capabilities
  • Deep Ecommerce capability and lightning-fast CDC solution
  • Pre-built connectors create a low- and no-code interface
Integrate.io Has The Google Ads Integrations That You Need
With the help of Integrate.io, it's easy to get your Google Analytics data out of its silo and into your data warehouse where you can use it to enrich your data from other platforms.

Integrate.io allows you to pull and transform any data you wish, like landing page visitors, mobile app installs, conversion data, form submissions, offline conversions, and more. Using Google Ads ELT, you can:
  • Send data from Google Ads to Amazon S3
  • Send data from Google Ads to Amazon Redshift
  • Send data from Google Ads to Snowflake
Integrate.io can help you quickly and easily connect Google Ads to your data warehouses and we can help you move data from over 70 other sources. Explore all of the integrations available in our library.

How Integrate.io Customers Power Growth With Google Ads Data Connectors
Some popular use cases include moving data from Google Ads into Amazon Redshift and Snowflake, but there are hundreds of ways to use Integrate.io to prepare and move your data into a warehouse where you can then tap into it across various dashboards, tools, and storage systems.

This allows you to create reliable Ecommerce analytics reports, business intelligence dashboards, and sales performance reviews that could help you optimize pricing based on your most recent Google Ads campaign or boost sales in other ways.

Get Started Analyzing Your Google Ads Data in Minutes
A Google Ads integration with Integrate.io is easy thanks to pre-built connectors and native integrations that require little or no coding. If you choose to use one of the pre-built connectors, it only takes a few clicks to complete the setup process.

Alternatively, you can choose to create your own connector with a little bit of know-how or by referencing Integrate.io's robust documentation. In the case of Google Ads, Integrate.io allows you to choose between two endpoints: Ad groups or Campaigns.

Ad groups represent a set of ads that share the same budget and bid amount, allowing you to easily track your bidding strategy and ad performance. Campaigns allow you to combine multiple ad groups, giving you more control over your total ad spend and helping you ensure you're running the right ads at the right time.

If you need help setting up your advertising platform with Integrate.io, our team would be happy to assist. Our platform is intuitive and easy to use, even for those who have never used a data integration platform.

Why Choose Integrate.io for Your Google Ads Data Integration
Integrate.io provides a maintenance-free Google Ads connector that's easy to set up and manage by anyone on your team, allowing you to unlock the big picture view of your most valuable data in an instant. Plus:
  • Integrate.io works seamlessly with your tech stack, allowing you to connect to the most popular data warehouses.
  • With pre-built connectors and native integrations for various tools, Integrate.io is truly low-code.
  • In addition to Google Ads ELT capabilities, Integrate.io is a lightning-fast CDC platform.
  • Store owners will appreciate the deep Ecommerce capabilities that are built into Integrate.io.
Conclusion
Failing to pull your data out of the Google Ads interface and combine it with your other data sources means that your business is blatantly ignoring some game-changing insights on your audience, sales, and performance.

Integrate.io can help you bring it all together and sharpen your competitive edge by creating a single source of truth for your business within your data warehouse of choice. Still have questions about how Integrate.io works or whether it's right for your business? Schedule an intro call to learn more.

Salesforce Pardot's End Points

Table of Contents
  • Connect your Salesforce Pardot data for better data governance
  • Shift your Salesforce Pardot data to your data warehouse in minutes
  • Integrate.io has the Salesforce Pardot data integrations that you need
  • How Integrate.io customers power growth with our Salesforce Pardot data connectors
  • Get started analyzing your Salesforce Pardot data in minutes
  • Why choose Integrate.io for your Salesforce Pardot data integration
  • Explore our Salesforce Pardot data integration resources
Connect your Salesforce Pardot data for better data governance
Salesforce Pardot integration provides critical marketing insights such as ROI tracking or info on how customers want to communicate with you as a business. For your business, the connected app could provide vital insights, including:
  • Which email campaigns drive customers to get in touch and which may cause them to unsubscribe, or how many page views your landing pages or latest blog articles receive
  • How many customers are proactively providing consent for marketing updates
  • What demographics of customers are regularly requesting data deletion or other aspects of data management (such as editing their customer contact fields or other prospect fields), and how this affects overall data governance
Integrate.io is a low-code ETL platform that empowers you to create a Salesforce-Pardot connector quickly with its easy-to-configure data pipelines.

Push your Salesforce Pardot data to your data warehouse in minutes
Because Salesforce Pardot provides so much business-critical data and compliance information, it’s important to be able to create fast, effortless connections that pull that data into your own data warehousing solutions.
  • Integrate.io provides low-code ETL (extract, transform, load) connections, easy to create using an intuitive interface.
  • Integrate.io also has an ELT/CDC (change data capture) offering which can load existing historical data quickly. Transformation occurs once data reaches your data warehouse. Automation allows you to only pull through data when changes occur.
  • Save time and money and avoid costly, manual data pipeline coding.
Find out more about the benefits of ELT on the Integrate.io blog here. Start your data integration journey with a 14-day free trial

Integrate.io has the Salesforce Pardot data integrations that you need
Salesforce Pardot isn’t the only data source you’ll need to access, especially if your business relies on granular marketing information. That’s why Integrate.io offers numerous connections when you use the ETL functionality, including:
  • Salesforce CRM
  • Salesforce Einstein
  • HubSpot
  • MailChimp
  • Google AdWords
  • Facebook Ads
By utilizing the ability to connect to multiple data sources, you become more agile and better able to adapt to changes in the marketplace. With Salesforce Pardot data in the mix, you know you’re managing your customers’ data and marketing preferences to the highest standards, too.

Always talk to one of our team here at Integrate.io if you can’t see the data integration you need. We can help you find the best way to connect to your data sources and destinations, including using other features such as API creation and management or our range of connector templates.

View all the currently available and upcoming integrations for Integrate.io here.

How Integrate.io customers power growth with our Salesforce Pardot data connectors
Growing your business means being trustworthy, reliable, and adaptable to your customers’ needs. Salesforce Pardot data integration helps you achieve that by enabling you to manage your prospect records better and adjust to how customers want you to manage your data.

There are so many use cases for Pardot integration. For data governance and compliance audits, you have the peace of mind that all data pertaining to your customer authentications, user permissions, or data deletion requests is right there in your data warehouse. Using Marketing Data Sharing rules or marketing setup data on Pardot, you can ensure all data from your CRM is synced to Pardot, then use Integrate.io to bring all that data to your warehouse. Pardot permission sets and setup tasks can determine what CRM connectors are currently active.

Salesforce Pardot (including the Pardot Lightning App) is built around a high focus on data security and transparency, and with Integrate.io’s own secure transformations, you’ll be able to demonstrate to clients, customers, and stakeholders how seriously you take data governance and management as an enterprise. As a Pardot integration user, you’ll have more data at your fingertips than ever before.

Find out more about how secure transformations are when you choose Integrate.io here. Book your 14-day free trial and find out how Integrate.io can bring your vital business data together.

Get started analyzing your Salesforce Pardot data in minutes
Once you’ve set up your account with Integrate.io, all you’ll need is your login details for the platform and your Salesforce user login details. Use your credentials for your Pardot account along with our intuitive interface to create data pipelines with connector settings that suit you. Give users access as you require or provide solo data managers with a single sign-on.

Use the CDC functionality to check for new data at regular intervals or when the system receives notifications that data has been changed, updated, or deleted. This reduces strain on your internal resources by removing the requirement for a full data dump every time an automated run occurs, or a connector user manually creates a fresh connection.

Why choose Integrate.io for your Salesforce Pardot data integration
Integrate.io is a high-speed, low-code platform that’s secure enough to handle the customer data you need for data governance optimization. Integrate.io’s super-fast CDC capabilities bring virtually real-time insights to your data management teams, creating a better understanding of how customers want to engage with you.

Bring all your business data together at a single destination, like your Amazon Redshift, Amazon S3, BigQuery or Snowflake warehouse. This empowers you to use your chosen BI tools to sift through data for patterns that can help you make better business decisions or swivel the direction of your marketing campaigns. Talk to our team about the possibility of creating connectors to individual Pardot business units for more granular data analysis.

Talk to us to learn more about the data integration platform designed to help you achieve data-driven growth. Schedule a demo with a member of our team and try it for yourself with a 14-day free trial.

Explore our Salesforce Pardot data integration resources
Our team here knows a thing or two about connecting to the most business-critical Salesforce data. Look out for webinars and other resources from our experts. In the meantime, check out our latest Salesforce-related articles:

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