Integrate HubSpot to Amazon Redshift
Hubspot’s services are centered around sales and marketing tools that help a company refocus their marketing efforts into inbound marketing. With Hubspot, a company can create content that attracts leads that are already interested in that company’s products and services. Then, users can take advantage of Hubspot’s marketing tools to collect contact information and customize visitors’ experiences so that they are more likely to make the conversion from interested leads into happy customers.
Integrate HubSpot to Amazon Redshift
Popular Use Cases
Xplenty can extract any data that you need from HubSpot. Here are some of our most popular use cases:
See information on your various email campaigns and judge their large-scale success based on the status of the emails in that campaign i.e.how many emails were sent, delivered, opened, etc.
Retrieve basic contact information like name, e-mail, unique ID, etc. This allows you to track those contacts in a number of other fields, which will help you score leads and gauge how effectively your customer interactions are translating into sales.
Group your contacts together automatically based on a set of criteria - such as their lifecycle stage - or add them to a list manually. Then, use those lists to design targeted customer interactions, such as email campaigns.
Track the status of various email subscriptions through a range of data, including who is subscribing, when emails are being sent and how the recipient is responding to the emails i.e.remaining subscribed, unsubscribing, reporting the email as spam, etc.
Observe the activity on an individual email event. You can track the recipients and campaigns that those events are linked to and then see how the recipients interacted with the event i.e. if they opened the email, printed it, marked it as spam, forwarded it, etc.
Create a company entity in Hubspot by providing details, such as name, ID, and relevant description. You can access that company record to maintain and retrieve related data (such as associated contacts) which can then be tracked, analyzed, and/or integrated with other data sources.
Track the progress of a deal in your pipeline, allowing you to see which contacts and companies are associated with the deal, what pipeline the deal belongs to, and its current stage in the pipeline.
Why We Like Amazon Redshift
Redshift’s Massively Parallel Processing (MPP) allows it to run queries more quickly and efficiently than ever before.
Most of the analytic tools that companies use today are SQL, and Redshift is SQL compatible. That means that the platform can leverage your existing tools quickly and efficiently.
The warehouse is incredibly scalable and flexible - allowing you to scale from single 160GB nodes all the way up to 16TB nodes - which means that it’ll handle whatever changes your business may require.
Redshift has no up-front costs, no long-term commitments, and an on-demand pricing structure, making it one of the most cost-effective choices out there.
Xplenty helps us to extract data from different sources, modeling them to our needs and then loading them where we want, scheduling tasks on demand for automation. The abstractions make it easier to work with, even to people with more knowledge on tech. Aside from that, their support is very good, and this makes a big difference for all levels of users and companies.
Why Our Customers Choose Xplenty
We take ownership of your data pipelines. That means that our platform will ensure that your data continues to flow and that your pipelines won’t break - and, if they do break, it’s our problem, not yours. So rest easy knowing that Xplenty has got you covered.
Xplenty offers you full flexibility when it comes to how much control you have over the process of data integration. That means that you choose exactly what data will be delivered, how it’s going to be delivered, and when.
Ease of Use
You don’t have to be tech-savvy to use Xplenty. There’s no code, no engineering and no need to worry about messing up your data delivery.
Data integration used to be the domain of IT, data developers and BI. Xplenty changes all of this, allowing every team within a company - marketing, sales, product, finance, HR, etc. - to use the platform to power their analytics and gain important business insights.
Xplenty and Amazon Redshift
Xplenty's data integration service can read data from and write data to Amazon Redshift securely and easily, allowing users to transform and load data directly from any data store into an Amazon Redshift instance. Xplenty can also be used to offload ETL workload from Redshift, allowing each platform to do what it does best: Xplenty for data integration and data preparation and Amazon Redshift for real-time querying.