Integrate HubSpot with Fullstory
Hubspot’s services are centered around sales and marketing tools that help a company refocus their marketing efforts into inbound marketing. With Hubspot, a company can create content that attracts leads that are already interested in that company’s products and services. Then, users can take advantage of Hubspot’s marketing tools to collect contact information and customize visitors’ experiences so that they are more likely to make the conversion from interested leads into happy customers.
Fullstory helps companies record and analyze their customer communications by recording user sessions, providing detailed step-by-step logs of everything customers did during their sessions and storing that information for later retrieval and analysis. Fullstory can then be searched for specific events, including link usage, rage clicks or dead clicks. In addition to data on individual sessions, Fullstory can also retrieve analytics on aggregate customer behavior, showing the most clicked items, the most rage clicked areas, the most navigated to sites, etc.
Popular Use Cases
Bring all your HubSpot data to Amazon Redshift
Load your HubSpot data to Google BigQuery
ETL all your HubSpot data to Snowflake
Move your HubSpot data to MySQL
Bring all your Fullstory data to Amazon Redshift
Load your Fullstory data to Google BigQuery
ETL all your Fullstory data to Snowflake
Move your Fullstory data to MySQL
Integrate HubSpot With Fullstory Today
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HubSpot's End Points
See information on your various email campaigns and judge their large-scale success based on the status of the emails in that campaign i.e.how many emails were sent, delivered, opened, etc.
Retrieve basic contact information like name, e-mail, unique ID, etc. This allows you to track those contacts in a number of other fields, which will help you score leads and gauge how effectively your customer interactions are translating into sales.
Group your contacts together automatically based on a set of criteria - such as their lifecycle stage - or add them to a list manually. Then, use those lists to design targeted customer interactions, such as email campaigns.
Track the status of various email subscriptions through a range of data, including who is subscribing, when emails are being sent and how the recipient is responding to the emails i.e.remaining subscribed, unsubscribing, reporting the email as spam, etc.
Observe the activity on an individual email event. You can track the recipients and campaigns that those events are linked to and then see how the recipients interacted with the event i.e. if they opened the email, printed it, marked it as spam, forwarded it, etc.
Create a company entity in Hubspot by providing details, such as name, ID, and relevant description. You can access that company record to maintain and retrieve related data (such as associated contacts) which can then be tracked, analyzed, and/or integrated with other data sources.
Track the progress of a deal in your pipeline, allowing you to see which contacts and companies are associated with the deal, what pipeline the deal belongs to, and its current stage in the pipeline.
Fullstory's End Points
Provide a user ID and/or email address to get a list of every session associated with a specific user up to the defined limit. Entries in that list include the user ID and email address, the time the session occurred, and the Fullstory session URL, all of which can be used to access the data from that session if desired.
Retrieve a list of 20 available data bundles from a specific timestamp onward. Then, export the most valuable data bundles from that list so that they can be integrated with other relevant data sources to give you a deeper overall view of your customer’s experience.