Securely integrate MailChimp with Microsoft Azure SQL Database
MailChimp is a marketing service designed to improve your email campaigns through easy-to-design, automated, and personalized emails. Some of the features that MailChimp uses to increase campaign performance include drag-and-drop email templates, automated product suggestions, follow-up emails based on customer actions and revenue reports. These can help refocus marketing campaigns to provide the customer experience that is most likely to translate into sales.
About Microsoft Azure SQL Database
Microsoft Azure is a public cloud computing service designed for building, testing, launching, and managing applications and services via Microsoft-managed data centers. Through its platform-as-a-service (PaaS), software-as-a-service (SaaS), and infrastructure-as-a-service (Iaas) offerings, Microsoft Azure integrates with a wide range of programming languages and tools. In addition to working with Microsoft’s proprietary software and systems, Azure is compatible with third-party solutions, including Linux. As an extremely popular cloud services platform, many businesses and enterprises have used Microsoft Azure to migrate their computer systems to the cloud and eliminate the costs and staff requirements needed to maintain physical onsite servers.
Popular Use Cases
Bring all your MailChimp data to Amazon Redshift
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Move your MailChimp data to MySQL
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MailChimp's End Points
Monitor replies to your email campaigns based on a number of filters, including which campaigns have unread messages, which replies are part of a specific campaign and the dates that the replies were sent on. This allows you to more carefully track customer responses to your marketing efforts so that you can integrate that data into your marketing analytics efforts.
Track an array of analytical data about your MailChimp campaigns, including how many emails have been sent, whether they were delivered or bounced and how the recipients interacted with them (whether they opened them, forwarded them, subscribed, unsubscribed, etc). These reports can inform future campaign design by providing you with deeper analytics about which campaigns were most successful and why.
Retrieve data about your email campaigns, including the recipients, the type of campaign and how many emails have been delivered since the campaign began. You can then use this information to closely monitor the success of each campaign, which can be especially useful for those that are designed to test for marketing effectiveness, such as A/B campaigns.
Create a list of contacts that are subscribed to your email campaigns and define details about the campaigns themselves (like the email address that the emails will send from). Then, you can request metrics related to that list, such as how many emails have been delivered, how many subscribers the list has and how many people have unsubscribed since a campaign began.
Create targeted, automatic campaigns that will send emails in response to time-based and activity-based triggers. You can also use this endpoint to retrieve information about a specific automation, including how many emails have been delivered, what the defined triggers are and who the recipients are.
Microsoft Azure SQL Database's End Points
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