Integrate MailChimp to MySQL
MailChimp is a marketing service designed to improve your email campaigns through easy-to-design, automated, and personalized emails. Some of the features that MailChimp uses to increase campaign performance include drag-and-drop email templates, automated product suggestions, follow-up emails based on customer actions and revenue reports. These can help refocus marketing campaigns to provide the customer experience that is most likely to translate into sales.
Integrate MailChimp to MySQL
Popular Use Cases
Xplenty can extract any data that you need from MailChimp. Here are some of our most popular use cases:
Monitor replies to your email campaigns based on a number of filters, including which campaigns have unread messages, which replies are part of a specific campaign and the dates that the replies were sent on. This allows you to more carefully track customer responses to your marketing efforts so that you can integrate that data into your marketing analytics efforts.
Track an array of analytical data about your MailChimp campaigns, including how many emails have been sent, whether they were delivered or bounced and how the recipients interacted with them (whether they opened them, forwarded them, subscribed, unsubscribed, etc). These reports can inform future campaign design by providing you with deeper analytics about which campaigns were most successful and why.
Retrieve data about your email campaigns, including the recipients, the type of campaign and how many emails have been delivered since the campaign began. You can then use this information to closely monitor the success of each campaign, which can be especially useful for those that are designed to test for marketing effectiveness, such as A/B campaigns.
Create a list of contacts that are subscribed to your email campaigns and define details about the campaigns themselves (like the email address that the emails will send from). Then, you can request metrics related to that list, such as how many emails have been delivered, how many subscribers the list has and how many people have unsubscribed since a campaign began.
Create targeted, automatic campaigns that will send emails in response to time-based and activity-based triggers. You can also use this endpoint to retrieve information about a specific automation, including how many emails have been delivered, what the defined triggers are and who the recipients are.
Why We Like MySQL
MySQL is easy to install, setup and use. It also comes with the assurance of 24/7 uptime, making it one of the most reliable SQL options on the market.
MySQL is open source and, depending on your plan, free. Even if you opt for a paid option, it is significantly less expensive than many of the other database options on the market.
MySQL is an extremely established database, meaning that there’s a huge community, extensive testing and quite a bit of stability.
MySQL is available for all major platforms, including Linux, Windows, Mac, BSD and Solaris. It also has connectors to languages like Node.js, Ruby, C#, C++, Java, Perl, Python and PHP, meaning that it’s not limited to SQL query language.
Systems Director, Key Impact
We use Xplenty for transforming and merging of our Salesforce and MySQL data into consolidated objects for our analysts. In the past, our choices were manually uploading the data into Salesforce or incurring additional expense employing a third party app to automate the insertion of records. Needless to say we are delighted that Salesforce is now a destination within Xplenty. It has streamlined our processes and reduced our costs by making it both more efficient and easier to manage.
Why Our Customers Choose Xplenty
We take ownership of your data pipelines. That means that our platform will ensure that your data continues to flow and that your pipelines won’t break - and, if they do break, it’s our problem, not yours. So rest easy knowing that Xplenty has got you covered.
Xplenty offers you full flexibility when it comes to how much control you have over the process of data integration. That means that you choose exactly what data will be delivered, how it’s going to be delivered, and when.
Ease of Use
You don’t have to be tech-savvy to use Xplenty. There’s no code, no engineering and no need to worry about messing up your data delivery.
Data integration used to be the domain of IT, data developers and BI. Xplenty changes all of this, allowing every team within a company - marketing, sales, product, finance, HR, etc. - to use the platform to power their analytics and gain important business insights.
Xplenty and MySQL
Xplenty can extract any data that you need from MySQL. With our user-friendly platform and comprehensive integration capabilities, your database will be more organized and complete than ever before.