Integrate MailChimp with Stripe
MailChimp is a marketing service designed to improve your email campaigns through easy-to-design, automated, and personalized emails. Some of the features that MailChimp uses to increase campaign performance include drag-and-drop email templates, automated product suggestions, follow-up emails based on customer actions and revenue reports. These can help refocus marketing campaigns to provide the customer experience that is most likely to translate into sales.
Stripe is a SaaS payment management tool. It is built to be an all-in-one payment solution for any business, whether that business offers an on-demand service, traditional product sales, or subscription-based services. Stripe’s tools are designed to help users with a variety of tasks related to running those businesses, including: issuing refunds, processing orders, and managing different subscriptions.
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MailChimp's End Points
Monitor replies to your email campaigns based on a number of filters, including which campaigns have unread messages, which replies are part of a specific campaign and the dates that the replies were sent on. This allows you to more carefully track customer responses to your marketing efforts so that you can integrate that data into your marketing analytics efforts.
Track an array of analytical data about your MailChimp campaigns, including how many emails have been sent, whether they were delivered or bounced and how the recipients interacted with them (whether they opened them, forwarded them, subscribed, unsubscribed, etc). These reports can inform future campaign design by providing you with deeper analytics about which campaigns were most successful and why.
Retrieve data about your email campaigns, including the recipients, the type of campaign and how many emails have been delivered since the campaign began. You can then use this information to closely monitor the success of each campaign, which can be especially useful for those that are designed to test for marketing effectiveness, such as A/B campaigns.
Create a list of contacts that are subscribed to your email campaigns and define details about the campaigns themselves (like the email address that the emails will send from). Then, you can request metrics related to that list, such as how many emails have been delivered, how many subscribers the list has and how many people have unsubscribed since a campaign began.
Create targeted, automatic campaigns that will send emails in response to time-based and activity-based triggers. You can also use this endpoint to retrieve information about a specific automation, including how many emails have been delivered, what the defined triggers are and who the recipients are.
Stripe's End Points
Retrieve data from all your customer transactions, which provides basic details about the customer, such as their name, address, and email, in addition to data about the charge itself, such as if it was accepted, disputed, refunded, etc.
View or create data about new and existing customers, which allows you to track recurring charges, subscriptions, and multiple purchases. This can, in turn, help you to monitor a customer’s transaction history throughout their lifecycle with your company.
Retrieve any automatically recorded event that occurs on your account, whether it’s a charge, subscription, failed invoice payment, or anything else of note. This allows you to have current, up-to-date data about what is happening on your account at any given moment.
Monitor an invoice, which is created as part of a recurring payment on Stripe. This returns data on the charged amount, whether the invoice was successful, how many attempts the invoice has made to collect the money, and which subscriptions are linked to that invoice, if applicable.
Collect data on different subscription plans that you have, which includes the cost of the plan, how and when it is billed, and the plan’s trial period. You can then integrate the plan data with your subscription or customer data to get a deeper view of the sales performance of various plans.
Track which clients are subscribed to which plans, as well as when they subscribed, when they canceled, and how many users they are subscribed with. This field also allows you to track charges associated with those subscriptions so that you can monitor the revenue they generate.