Securely integrate Mixpanel with Domo
Mixpanel gathers product usage data, including metrics like what features are being used most frequently, the number of active users, and when user engagement rises or drops. It also automatically collects data on all user actions and uses that data to provide a variety of useful insights, such as automatic suggestions for how to improve customer retention and lead acquisition. Since usage data is collected from the start, Mixpanel can also track newly defined metrics using historical data.
Domo is a cloud-based software-as-a-service (SaaS) platform that provides business decision-makers with a simplified way to access real-time data and insights with minimal aid from IT staff. Domo integrates data from multiple cloud-based or on-premises sources (such as spreadsheets, social media accounts, and diverse databases) for business-transforming insights.
Popular Use Cases
Bring all your Mixpanel data to Amazon Redshift
Load your Mixpanel data to Google BigQuery
ETL all your Mixpanel data to Snowflake
Move your Mixpanel data to MySQL
Bring all your Domo data to Amazon Redshift
Load your Domo data to Google BigQuery
ETL all your Domo data to Snowflake
Move your Domo data to MySQL
Integrate Mixpanel With Domo Today
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Mixpanel's End Points
Get any or all raw event data that has been collected by Mixpanel, including what events have occurred, when they happened, and any relevant properties about those events. Then, integrate this raw data with other data sources to get new or deeper usage analytics.
Retrieve data about a customer’s journeys through your funnel. This data contains the customer’s timeline from start to finish - including how many steps in the funnel the customer completed during that time - which can be used to identify which steps during a funnel most commonly include specific events, such as losing a customer.
Gather event data that is filtered into segments by an array of properties, such as date range, country, and specific search terms. Then, use that filtered Mixpanel data to get deeper, more detailed analytics into your product performance.
Mixpanel People Analytics
Track customer engagement data, including a customer’s name and email address, as well as the date and time they last accessed your product. This allows you to run predictive analytics, which can show when engagement will likely drop or increase based on historical engagement data.
Get retention data for a specific cohort of customers by tracking signups and other relevant events during a specified date range. Then, you can feed that Mixpanel data into your analytics to provide a more comprehensive view of your retention trends over time.
Domo's End Points
Domo Secure, Unified Views of Your Business Data
Domo pulls together business data from disparate platforms and consolidates the information into a single, easy-to-understand view for company decision-makers, team members, and customers. As a hub between your different business solutions, Domo includes more than 1,000 out-of-the-box ETL (extract, transform, load) connectors to integrate live data from your cloud platforms. Domo also ingests data from your on-site and proprietary file systems. With bi-directional connectors, you can send data to Domo for analysis and return the data to the source systems. Finally, data federation allows you to query sensitive data from the source so it can remain secure behind your firewall.
Domo Extract, Transform Load (ETL)
Domo's ETL features extract, transform and load your data from diverse sources into a single, easy-to-analyze whole. With its built-in, drag-and-drop ETL solutions, you can define your data sources and customize how to join, transform, and enhance them (whether it's Redshift, Excel, MySQL, CSV, or hundreds of other formats) without knowing how to code in SQL. Through the automatic application of logic with every upload, your data will always be up to date. Plus, more tech-savvy users can use Domo to develop custom queries and implement advanced data science strategies.
Domo Instant, Actionable Business Insights
With Domo's predictive analytics tools and sophisticated alerting systems, your decision-makers will stay on top of new developments for more strategic and timely decision-making. Receive instant alerts as soon as KPIs hit designated thresholds. Natural-language processing allows you to query your data and receive an instant response through natural-language text bots. Finally, Domo offers deep insights related to your data through its machine learning and descriptive statistics module, which constantly looks for interesting correlations and insights within your data.
Domo Visualization Tools
Domo includes visualization tools turn your business insights into beautiful, accessible presentations. The platform's real-time data views load quickly for the largest datasets. Customizable visual presentations with drag-and-drop interfaces let you adjust colors, images, and explanatory text without knowing how to code. Build your visualizations once, and view updated information on any device, anywhere.
Domo Advanced Data Security and Compliance Features
Domo offers the latest in data security technology and data governance tools to ensure compliance with GDPR, SOC(1)/SOC(2), and ISO data compliance standards. The platform includes BYOK (bring your own key) data encryption capabilities with encryption keys that change more frequently, and access control options to grant personalized data permissions. Assign role-based access permissions and manage permissions on a large-scale with APIs.