Integrate Segment with AdRoll

About Segment

Segment is a customer data hub that can collect and load your user tracking analytics data into a SQL database.

About AdRoll

AdRoll is a marketing platform that works to increase the conversion rates of potential customers through retargeting. This involves capturing visitor data for a company’s website and retargeting those visitors with personalized ads that are displayed on other websites they visit.

Popular Use Cases

Bring all your Segment data to Amazon Redshift

Load your Segment data to Google BigQuery

ETL all your Segment data to Snowflake

Move your Segment data to MySQL

Bring all your AdRoll data to Amazon Redshift

Load your AdRoll data to Google BigQuery

ETL all your AdRoll data to Snowflake

Move your AdRoll data to MySQL

Integrate Segment With AdRoll Today

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AdRoll's End Points

AdRoll Advertisables

Retrieve information about a brand that you are advertising for using AdRoll, including the name of the advertisable, what campaigns are linked to it and what ads are included in those campaigns. Then, use this data to determine if there are any ways to improve or refocus your current marketing endeavors for that brand.

AdRoll Audience

Segment your audience through a variety of methods, including integrating your CRM’s email list, tracking which customers trigger certain events or grouping customers based on a set of relevant attributes. Once those segments are created, create personalized marketing campaigns for them to ensure that you are targeting the needs of each customer segment.

AdRoll Prospecting

Design a prospecting campaign that searches digital profiles to find and target audiences that are similar to the ones you have already segmented. Then, you can create a campaign with a range of customizable fields - such as date range, weekly budget, and adgroup - that you can modify to provide the best performance when marketing to that audience.

AdRoll Reporting

Track the effectiveness of your marketing with a range of reporting data, including ad clicks, impressions, new visitors and generated revenue. AdRoll then separates these reports into a variety of types - such as reports for advertisables, campaigns, customer segments, and individual ads - all of which provide different insights into your marketing efforts.

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Integrates With

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AdRoll
Aftership
Airtable
Amazon Aurora
Amazon Kinesis Firehose
Amazon RDS
Amazon Redshift
Amazon S3
AppsFlyer
Appsee
Asana
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AskNicely
Atlassian
Autopilot
Base CRM
Basecamp
Beslist
BigCommerce
Bing Ads
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Box
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Braintree
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Branch
CallRail
CallTrackingMetrics
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Cassandra
ChartMogul
Chartio
ClearDB
Clearbit
CleverTap
Close.io
CloudTrail
Cloudability
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Codat
Compose
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Contentful
Cradlepoint
Cratejoy
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Crunchbase
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Customer.io
Delighted DoubleClick Bid Manager DoubleClick Campaign Manager DoubleClick for Publishers
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Drift
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Drip
Elasticsearch
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Eventbrite
Facebook Ads
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FormKeep
Freshbooks
Freshdesk
FullContact
Fullstory
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G2 Crowd
GetFeedback
GitHub
GitLab
GoToWebinar
Google AdWords
Google Analytics
Google BigQuery
Google Cloud SQL for MySQL
Google Cloud SQL for PostgreSQL
Google Cloud Spanner
Google Cloud Storage
Google Drive
Google Hotel Price
Google My Business
Google Sheets
HDFS
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Harvest
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Heap
Help Scout HelpShift
Heroku Postgres
HubSpot
Hunter
Intercom
Invoca
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Iterable
Jira
LeanKit
Linkedin
LiveAgent
Localytics
Logentries
Loggly
Looker
LoyaltyLion
Magento
MailChimp
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Mailjet
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Mandrill
MariaDB
Marketo
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MemSQL
Mention
Microsoft Azure Blob Storage
Microsoft Azure SQL Database
Microsoft SQL Server (MS SQL)
Mixpanel
MongoDB
MongoLab
MySQL
NetSuite
Oracle
Outbrain
Papertrail
Performance Horizon
Periscope Data
Pinterest
Pipedrive
PostgreSQL
Printfection
Promoter.io
Prosperworks
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QuickBooks
RESTful API
Recurly
SFTP To Go
Salesforce
Salesforce Desk
Salesforce Pardot
SalesforceIQ
Secure File Transfer Protocol (SFTP)
SendGrid
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Sendwithus
ShipStation
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Shippo
Shopify
Slack
Snowflake
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Square
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StatsMix
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Urban Airship
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Vero
Wootric
Work Market
Wrike
Xero
Yahoo Gemini
Yotpo
YouTube
Zendesk
Zendesk Chat (formerly Zopim)
Zuora
e-conomic
mParticle

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