Securely integrate Taboola with Domo
Taboola is a discovery-driven content marketing service for both advertisers and publishers that is designed to offer visitors highly personalized external content while they engage with a publisher’s website. Taboola accomplishes this level of personalization through a predictive analysis engine that looks at a wide range of data points, including demographic data, browsing history, purchase history, etc. Then, it chooses and displays the discovery links that are most likely to engage those visitors, thereby increasing the likelihood of conversion.
Domo is a cloud-based software-as-a-service (SaaS) platform that provides business decision-makers with a simplified way to access real-time data and insights with minimal aid from IT staff. Domo integrates data from multiple cloud-based or on-premises sources (such as spreadsheets, social media accounts, and diverse databases) for business-transforming insights.
Popular Use Cases
Bring all your Taboola data to Amazon Redshift
Load your Taboola data to Google BigQuery
ETL all your Taboola data to Snowflake
Move your Taboola data to MySQL
Bring all your Domo data to Amazon Redshift
Load your Domo data to Google BigQuery
ETL all your Domo data to Snowflake
Move your Domo data to MySQL
Integrate Taboola With Domo Today
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Taboola's End Points
Manage the details of one or more of your ad campaigns, including the financial details - such as cost-per-click (CPC), spending limit, and daily cap - and preferred targets for the campaign i.e. publishers, countries, platforms, etc. This ensures that your campaigns are personalized for the audience most likely to engage them.
Retrieve performance reports that include advertiser-relevant data - such as CPC, impressions, total clicks, etc. - as well as publisher metrics, like detailed analytics on the revenue that is being generated by a page. This information allows publishers and advertisers to gauge how to best maximize their discovery-based marketing performance.
Request resources that can help set up a campaign on Taboola, including the supported regions and region codes, which platforms are supported, and a dictionary that lists all of the terms that can be used when requesting these resources. Then, use this information to customize a campaign that will provide more effective targeting.
Domo's End Points
Domo Secure, Unified Views of Your Business Data
Domo pulls together business data from disparate platforms and consolidates the information into a single, easy-to-understand view for company decision-makers, team members, and customers. As a hub between your different business solutions, Domo includes more than 1,000 out-of-the-box ETL (extract, transform, load) connectors to integrate live data from your cloud platforms. Domo also ingests data from your on-site and proprietary file systems. With bi-directional connectors, you can send data to Domo for analysis and return the data to the source systems. Finally, data federation allows you to query sensitive data from the source so it can remain secure behind your firewall.
Domo Extract, Transform Load (ETL)
Domo's ETL features extract, transform and load your data from diverse sources into a single, easy-to-analyze whole. With its built-in, drag-and-drop ETL solutions, you can define your data sources and customize how to join, transform, and enhance them (whether it's Redshift, Excel, MySQL, CSV, or hundreds of other formats) without knowing how to code in SQL. Through the automatic application of logic with every upload, your data will always be up to date. Plus, more tech-savvy users can use Domo to develop custom queries and implement advanced data science strategies.
Domo Instant, Actionable Business Insights
With Domo's predictive analytics tools and sophisticated alerting systems, your decision-makers will stay on top of new developments for more strategic and timely decision-making. Receive instant alerts as soon as KPIs hit designated thresholds. Natural-language processing allows you to query your data and receive an instant response through natural-language text bots. Finally, Domo offers deep insights related to your data through its machine learning and descriptive statistics module, which constantly looks for interesting correlations and insights within your data.
Domo Visualization Tools
Domo includes visualization tools turn your business insights into beautiful, accessible presentations. The platform's real-time data views load quickly for the largest datasets. Customizable visual presentations with drag-and-drop interfaces let you adjust colors, images, and explanatory text without knowing how to code. Build your visualizations once, and view updated information on any device, anywhere.
Domo Advanced Data Security and Compliance Features
Domo offers the latest in data security technology and data governance tools to ensure compliance with GDPR, SOC(1)/SOC(2), and ISO data compliance standards. The platform includes BYOK (bring your own key) data encryption capabilities with encryption keys that change more frequently, and access control options to grant personalized data permissions. Assign role-based access permissions and manage permissions on a large-scale with APIs.