Integrate MongoDB Atlas with Oracle Responsys

About MongoDB Atlas

MongoDB Atlas is a cloud database service for applications that works with Amazon AWS, Microsoft Azure, and Google Cloud Platform. The database service seeks to comply with the most stringent data security and privacy standards while offering a reliable suite of drivers, tools, and integrations. By automating numerous database management tasks, MongoDB Atlas helps developers build apps faster with less human error.

About Oracle Responsys

Oracle Responsys includes tools that facilitate the design and delivery of engaging communication experiences to consumers. Whether you’re communicating with customers through a mobile app or social media platform, Oracle Responsys helps you develop precisely-targeted communications and highly-personalized messages for different audiences, regardless of the communication channel or stage of the customer lifecycle, in near real-time. The platform offers tools for advanced users and non-tech-savvy users alike.

Popular Use Cases

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MongoDB Atlas's End Points

MongoDB Atlas Automated Features

The automated security features included in MongoDB Atlas let you monitor who has access to your data while securing your information against unwanted intrusions. Also, due to the platform's automation of mundane operational tasks — like provisioning and configuration, patching and upgrades, monitoring and alerts, advanced security automation, and disaster recovery — you don't have to be a data science expert to set up and run your databases.

MongoDB Advanced Security Automation

MongoDB Atlas provides a variety of database security layers including advanced access control, IP whitelists, in-flight data encryption through TLS/SSL, optional encryption of your file system, and network isolation through Amazon VPCs and VPC Peering.

MongoDB Atlas Built-In Replication

MongoDB Atlas offers multiple servers to provide 'always-on' availability. Even if your primary master goes down, multiple backups ensure that your system is always up and running.

MongoDB Atlas Backups and Time-Machine Recovery

The advanced backup and recovery features for MongoDB Atlas guard against data corruption. Whether the threat is from hackers or a team member's innocent mistake, you can rest easy knowing that, after a catastrophic, event you'll have a backup copy to recover your system from a specific time in the past.

MongoDB Atlas Detailed Statistics and Monitoring

MongoDB Atlas provides detailed information and statistics about your database systems. By organizing this information in numerous ways, the platform helps you understand when important changes or upgrades to your system may be necessary. Moreover, if it's time to make changes, you can provision new server instances in a flash.

MongoDB Atlas Automated Patches and Upgrades

Whether it's a new technology upgrade to improve database efficiency or a security patch to protect against a new security threat, MongoDB Atlas automatically upgrades or lets you upgrade with a single click, so you can take advantage of features as soon as they're available. Upgrades happen in a matter of minutes without any downtime required.

MongoDB Atlas Customizable Database Tools

MongoDB Atlas includes a suite of tools that allow you to select your regions, billing options, and more — allowing you to customize server instances to your desired specifications.

MongoDB Atlas Scalability

MongoDB Atlas scales up and down — or scales out horizontally through automatic sharding — according to the needs of your company with zero application downtime. This allows you to grow beyond the limitations of one server without making your application too complex. Moreover, the platform's automatic balancing keeps information equally distributed across multiple replica sets as your data volumes grow, or as your cluster increases or decreases.

Oracle Responsys's End Points

Responsys Building, Personalizing, Sending, and Managing Emails

Use the Responsys editor to dynamically create, design, and personalize emails, and email templates. Then set up targeted email lists and schedule the bulk sending of emails according to your specifications. Create automated email protocols to trigger based on user activities, lead scores, and other circumstances. Responsys also includes tools for inbox delivery assurance, unsubscribe processing, bounce management, email preview, suppression lists, delivery monitoring, spam identification, link validation, and more.

Responsys Online Marketing Tools

Responsys includes tools to create customized landing pages and forms to capture leads for your different marketing campaigns. The tools are designed to help you build landing pages and forms that maximize conversion and collect the qualifying information you need for your sales process or goals. Also, the platform is optimized to assist with the dynamic customization of forms, emails, and landing pages for specific user segments. Responsys' A/B testing features further help to finetune your emails, web forms, and landing pages so you know exactly what works to increase conversion rates. The solution also supports the mobile optimization of emails, landing pages, and forms.

Responsys Search Tracking and Optimization

Responsys offers powerful strategies to monitor keyword and link performance across all major search engines, so you can understand the search ranking and performance of your campaigns. Responsys tools facilitate your SEO efforts by diagnosing page performance issues, so you have the actionable insights you need to improve. The platform integrates with Google AdWords to support these features.

Responsys Lead Management Features

Responsys includes a marketing lead database to save, manage, and analyze your leads and contacts. These tools let you zoom into each marketing interaction between your company and individual prospects with statistics on email clicks, website visits, changes to lead scoring, and data updates. Lead management features also feature tools to ensure data quality, including tools to cleanse, deduplicate, and append your marketing lead database. Segment your lead database into lists for targeting specific types of leads. Filter on characteristics like demographics, behaviors, CRM information, company size, geographic location, and more. Finally, Responsys lets you automatically score, grade, and qualify leads based on different characteristics and behaviors, such as frequency and recency, so you can prioritize leads with the highest prospects for conversion.

Responsys Lead Nurturing

Responsys allows you to develop automated drip marketing campaigns to send specific messages to leads at predetermined intervals based on their behaviors and characteristics. Through Responsys' behavior tracking tools, you'll have access to deep insights on the effects of your campaigns and know how to better nurture your leads.

Responsys Automated Task Creation and CRM Integration

Responsys will send you automated sales alerts in real-time and create marketing and lead communication tasks automatically for you and your team. Also, because the platform syncs its information with your CRM system, you'll never lose track of the most important information, statistics, and marketing tasks you need to keep track of.

Responsys Additional Features

The range of communications, analytics, and integration solutions avalable through Oracle Responsys are nearly endless. The platform's additional features include data import and export tools, integration APIs, workflow automation for team members, mobile campaign optimization tools, ROI and revenue analytics, and SEO keyword analytics. Responsys also includes social media listening tools so you can respond to what leads are saying about your brand on the internet.

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