Everyone is always looking for the next big thing.  Big Data isn’t the next big thing, it’s already the big thing. Anyone in an industry that collects mass amounts of...

Peanut butter and jelly. Peas and carrots. Forest and Jenny. Bert and Ernie. Abbot and Costello. Sports and data? Of course.

(Courtesy of Norbert von der Groeben and Stanford University) A couple of weeks ago we posted about the datafication of everything, with a few examples of what can be quantified,...

Since studies show people are lazy and can only pay attention for a certain amount of time, writing posts in list form is more...hey anyone see the new Star Trek?

Paula Rosenblum writes a fun piece regarding the [creepiness of retailers using their Big Data](http://www.forbes.com/sites/paularosenblum/2013/07/08/retailers-and-big-data-the-creepy-continuum/).  In it, she contends that targeting our past purchases to send us relevant offers is...

The four V’s.  If you're reading this post, chances are good you know what they stand for.  In the off-chance you don’t, they represent volume, variety, velocity, and value.  The...

When you think of Big Data, the types of companies using it are probably technology based, perhaps in the finance sector, marketing, websites, and anyone else that needs to process...

Remember back in the day, when phones were for talking and computers were for writing term papers?  Not like this is news, but things are a little different now.

Big Data and Big Brother: Can Security and Privacy Go Hand In Hand, or Does it Even Matter? So it seems that all of those conspiracy theorists were right! The...